Key facts
- GoodTrust’s last known valuation is $15.5M (Nov 2020).
- It has raised $13.4M across 3 recorded rounds; the latest was Seed Round ($855K) in Dec 2021.
- Notable investors include Plug and Play Tech Center, Alumni Ventures, Khosla Ventures, Gaingels, InsurTech NY — 29 tracked in total.
- GoodTrust has filed 5 Form Ds with the SEC since 2021, most recently Apr 2022 ($855K sold to 7 investors).
- Status: Privately Held (backing).
- ·Post-money valuations for all 3 rounds
- ·The complete investor list — 29 names
- ·Watchlist + deal alerts for GoodTrust
Funding rounds
3 roundsAbout GoodTrust
Developer of a digital legacy management platform designed to help users create their will-based estate plan online in minutes. The company's platform offers to help organize and securely share digital assets like documents, accounts, and devices, and can take care of a loved one's accounts after they've passed away, enabling clients to securely store, manage, and protect their digital life and legacy by delivering it to all the right people in their absence
- Sector
- Consumer Products and Services (B2C)
- HQ
- Palo Alto, CA, United States
- Founded
- 2020
- Employees
- 15
- Website
- mygoodtrust.com/
- Ownership
- Privately Held (backing)
GoodTrust doesn't have a composite mark yet — a PA Mark is published once enough pricing inputs exist (trade prints, fund marks, round prices). The rest of the record below builds toward it.
Recorded secondary trades
No secondary trades in GoodTrust shares have been recorded yet. When a print lands — third-party, direct report, or platform — it appears here with structure, source, and price.
Institutional fund marks
No SEC-registered fund has reported a fair-value mark on GoodTrust in its N-PORT filings yet. We sweep new filings monthly.