Key facts
- Optimize (Media and Information Services)’s last known valuation is $20.9M (Apr 2025).
- It has raised $8.7M; the latest was Later Stage VC ($1.4M) in Apr 2025.
- Notable investors include Mercia Ventures, Maven Capital Partners UK, Andy MacLachlan, Craig Probert, Mike Townend — 9 tracked in total.
- Status: Privately Held (backing).
- ·The complete investor list — 9 names
- ·Watchlist + deal alerts for Optimize (Media and Information Services)
- ·The full record, as it builds
Funding rounds
No funding rounds for Optimize (Media and Information Services) are on record yet — either the company hasn't raised institutional capital, or the raise hasn't surfaced in our sources.
About Optimize (Media and Information Services)
Operator of route optimization and decarbonization platform intended for the transportation industry. The company's platform utilizes algorithms to analyze fleet routes, identify inefficiencies, and propose optimized routes that reduce travel distances and fuel consumption, enabling businesses to improve fleet efficiency, lower fuel costs, and minimize their environmental impact.
- Sector
- Business Products and Services (B2B)
- HQ
- Newcastle upon Tyne, United Kingdom
- Founded
- 2018
- Employees
- 24
- Website
- optimizenow.ai/
- Ownership
- Privately Held (backing)
Optimize (Media and Information Services) doesn't have a composite mark yet — a PA Mark is published once enough pricing inputs exist (trade prints, fund marks, round prices). The rest of the record below builds toward it.
Recorded secondary trades
No secondary trades in Optimize (Media and Information Services) shares have been recorded yet. When a print lands — third-party, direct report, or platform — it appears here with structure, source, and price.
Institutional fund marks
No SEC-registered fund has reported a fair-value mark on Optimize (Media and Information Services) in its N-PORT filings yet. We sweep new filings monthly.