Key facts
- Primetag’s last known valuation is $23.9M (Feb 2024).
- It has raised $11.1M; the latest was Later Stage VC ($5.6M) in Jun 2025.
- Notable investors include European Union, Indico Capital Partners, Iberis Capital, Best Horizon (Portugal), Centro 2020 — 11 tracked in total.
- Status: Privately Held (backing).
- ·The complete investor list — 11 names
- ·Watchlist + deal alerts for Primetag
- ·The full record, as it builds
Funding rounds
No funding rounds for Primetag are on record yet — either the company hasn't raised institutional capital, or the raise hasn't surfaced in our sources.
About Primetag
Developer of influencer marketing analytics software designed to facilitate the consolidation of relationships with prominent advertisers and publishers. The company's platform makes images on the web at dynamic and intuitive points of sale and creates a purchase impulse by clicking on the product in the image when a reader is interested in a product, enabling businesses to increase their reach and grow sales.
- Sector
- Information Technology
- HQ
- Aveiro, Portugal
- Founded
- 2014
- Employees
- 46
- Website
- primetag.com/
- Ownership
- Privately Held (backing)
Primetag doesn't have a composite mark yet — a PA Mark is published once enough pricing inputs exist (trade prints, fund marks, round prices). The rest of the record below builds toward it.
Recorded secondary trades
No secondary trades in Primetag shares have been recorded yet. When a print lands — third-party, direct report, or platform — it appears here with structure, source, and price.
Institutional fund marks
No SEC-registered fund has reported a fair-value mark on Primetag in its N-PORT filings yet. We sweep new filings monthly.