Key facts
- Tru (Beverages)’s last known valuation is $25.1M (Feb 2023).
- It has raised $12.6M; the latest was PE Growth/Expansion in Feb 2025.
- Notable investors include SOSV, Btomorrow Ventures, Captivate Partners, Chris Wagner, David McIntyre — 8 tracked in total.
- Status: Privately Held (backing).
- ·The complete investor list — 8 names
- ·Watchlist + deal alerts for Tru (Beverages)
- ·The full record, as it builds
Funding rounds
No funding rounds for Tru (Beverages) are on record yet — either the company hasn't raised institutional capital, or the raise hasn't surfaced in our sources.
About Tru (Beverages)
Producer of functional beverages intended to enhance daily moments with functional benefits. The company offers a diverse selection of sparkling seltzers, energy shots, and wellness powders, enabling health-conscious individuals to elevate their routines with flavor, function, and convenience.
- Sector
- Consumer Products and Services (B2C)
- HQ
- Natick, MA, United States
- Founded
- 2015
- Employees
- 14
- Website
- drinktru.com/
- Ownership
- Privately Held (backing)
Tru (Beverages) doesn't have a composite mark yet — a PA Mark is published once enough pricing inputs exist (trade prints, fund marks, round prices). The rest of the record below builds toward it.
Recorded secondary trades
No secondary trades in Tru (Beverages) shares have been recorded yet. When a print lands — third-party, direct report, or platform — it appears here with structure, source, and price.
Institutional fund marks
No SEC-registered fund has reported a fair-value mark on Tru (Beverages) in its N-PORT filings yet. We sweep new filings monthly.