Key facts
as of Sep 2026- Varsity Brands’s last known valuation is $4.8B (Aug 2024).
- It has raised $5.2B; the latest was Debt - Acquisition ($500.0M) in Jan 2026.
- Notable investors include CFT Capital Partners, Patricof Company, Kohlberg Kravis Roberts.
- 1 institutional filer reports fund marks on Varsity Brands across 5 filings.
- Status: Privately Held (backing).
- ·The complete investor list — 3 names
- ·Watchlist + deal alerts for Varsity Brands
- ·The full record, as it builds
Recorded secondary trades
No secondary trades in Varsity Brands shares have been recorded yet. When a print lands — third-party, direct report, or platform — it appears here with structure, source, and price.
Institutional fund marks
1 filers · latest Apr 20261 SEC-registered fund reported 5 fair-value marks on Varsity Brands between Apr 2025 and Apr 2026. Filer-level marks and implied $/share are available to Pro members.
Funding rounds
No funding rounds for Varsity Brands are on record yet — either the company hasn't raised institutional capital, or the raise hasn't surfaced in our sources.
About Varsity Brands
Operator of a sports apparel agency intended for educators, coaches, and students. The company offers different team sports equipment and apparel, gears, and also partners with cheerleading and athletes, enabling them to build school pride, student engagement, and community spirit.
- Sector
- Consumer Products and Services (B2C)
- HQ
- Farmers Branch, TX, United States
- Founded
- 1972
- Employees
- 6,500
- Website
- varsitybrands.com/
- Ownership
- Privately Held (backing)